Tag Archives: fresno

Happy Thanksgiving

Happy Thanksgiving

It’s Thanksgiving!

We started off by making pumpkin and chocolate chip pancakes with the little man. Then we head to grandma and grandpa’s to watch the Macy’s Thanksgiving Day Parade like we do every year. It’s a great tradition that helps me enjoy the time I have with my family.

Hopefully you all are spending time with family and friends who not only make you feel loved, but give you occasion to reflect on everything you’re thankful for!

I know I am.

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Why Did I Start A Blog

It’s the first rain of the season tonight. I’m sitting on the couch listening to my inspiration and drinking some “deliciously citrusy” goodness, and asking myself the most important question (when it comes to blogging): Why am I even doing this? Why did I start a blog?

I have to chastise myself a little. As a die-hard Simon Sinek fan, I committed the gravest of sins: I didn’t start with my Why when creating this blog. Well, let’s get to it then.

For the last year or so, I have started to rethink my life a bit. I have started giving a lot of thought to how I fit into the world and what value I bring to the table. I owe a large portion of that intellectual and social maturation to my faith and what I do for a living.

I am privileged to be part of an incredible organization with some great people at the helm. Each day I feel challenged to innovate and grow. I feel the pressure that comes with the prospect of losing that “big client” or realizing that one of our team members isn’t exactly part of the team and trying to decide how are we going to address that. I feel the anxiety of not knowing what tomorrow brings. Above all, I feel the enormous weight of responsibility in knowing that whatever I do (or don’t do) directly affects many lives, not just my own.

That is a recipe for change. Whether it be failure or success, something has to give.

We all face these kinds of decisions. Either we submit to external forces and forfeit our agency, or we assert our independence and act for ourselves. We are not just animals. We are not idly subject to the external forces that surround us We are all endowed with the power to control our destiny. I have chosen to start using that power… with a blog. I’m going to share what I have learned, and what I continue to learn every day.

My expectations are grounded and simple: I want to share my story with an audience that will find application for it in their life and those with whom they engage.

We have the chance to do good. As I have become aware of the rich environment in which I find myself, I have realized my potential for good. As I take control and responsibility for my life, I want to share that with others.

Why do I blog? Because I can, and because I want to. I want to inspire and do all I can to change the world. Does that sound too lofty? Good. That’s how I roll.

Inspire Someone

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The Wrong Side of History

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I’m not going to pretend that I’m always right about stuff, or even that I’m usually right. I’m not a “visionary” or natural entrepreneur. What I am good at though, is spotting an egotistical d-bag that just doesn’t get it.

The other night I was following my usual evening routine: lay down in bed, whip out the ear plugs and listen to either a good book or my guilty pleasure. After realizing that since my wife is out of town for work I have no need for ear plugs, I took advantage of the midnight freedom and stood the iPad up and cranked it as loud as I could.

It was during this point that I stumbled across a gem of a video on YouTube. I watched Steve Ballmer, CEO of Microsoft, criticizing the iPhone back in 2007 just after it’s release. Watch the HILARIOUS video here.

As I’m listening to the guy go on about Microsoft’s “long term strategy” I couldn’t help but notice something: he’s focusing on the wrong thing! Steve is talking about price point, features, price again, marketshare advantage, and just about anything else that diverts attention away from the fact that Microsoft doesn’t have a well-defined image. They have no why.

So how did this happen? Steve gave a really good example of how they screwed it all up. Quite simply, Microsoft’s mindset was that their customers wanted a cheap device that they were familiar with and that had every feature you could imagine crammed in (I wonder how many focus groups they ran to get that answer). They didn’t understand their customers. They didn’t understand the market. They tried to float by on their clout and the false sense of confidence that nobody was challenging them.

By focusing on price, features and the transaction, they missed the chance to share their identity. I don’t mean the corporate name or clever tagline – I mean who they really are. That’s what we assume we are getting when companies talk to us, right? When we see an advertisement or speak to a sales rep., everything that is communicated to us becomes the identity of that company. THAT is who they really are.

Most of us will spend the extra money to buy the same product or service from someone we know and trust. There is a reason I buy my milk from Target and not the shady convenience store on the corner. It’s the same brand of milk at the exact same price, but who would buy milk from some hole in the wall when there’s a perfectly good Target down the road? After all, I know Target. They’ve been good to me. I feel like it’s my store and I always have a great experience there (even if I walk out with $80 extra worth of stuff I didn’t expect to buy when I walked in).

Steve Ballmer thought people would never pay $500 for a cell phone. Unfortunately, he didn’t realize that we weren’t buying a product at all, we were buying an image. When I shared the video with my step-mom this afternoon she asked me, “What’s a Zune?” And there it is. That, my friends, is what the wrong side of history looks like.

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A Message To My Competitor

I work in the home care industry. <– (And THAT is a loaded statement!)

Because of the rising “gray wave” aka Baby Boomers, the industry is already starting to explode. It’s just incredible! But that means I have a lot of competitors and sometimes it can be hard to earn (not sell, but “earn”) a new client. That’s the nature of the beast.

Today, however, I was just blown away by something a potential client was told by a competitor.

A message to my competitor: Don’t be a jerk and lie to get the sale. We are dealing in commodities and products, we are dealing with PEOPLE and someone’s parents! Just be honest!

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My Professional Great Awakening

Ok. All 3 of you that read this: I hate to break it to you, but I’m lazy. I wanted to post something seeing as I started this blog like 3 weeks ago and this will only be post #3. BUT, time is something I always seem to be short of because there are other things I could be doing. So, here it is. My very first video blog.

Disclaimer- I hate the sound of myself talking. So, hopefully you don’t despise it as much as I do and can stick in there for just over 4 minutes.

As always, I don’t pretend to be a genius or infallible, just an expert on my own thoughts. So, please give your feedback. A few strokes of the ego are always nice.

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It’s Personal

My dabbling into telling personal stories and motivation. This is something I’d really like to do more of- share meaningful and emotionally rooted content.

I am trying to think about how I can bring value. For me, video is a power tool if done right. So my question is: am I doing it right? Well… that’s what the internet is for, right? Send it out there and see what comes back! Constructive (not rude) feedback is VERY welcome!

A little detail: I shot this with an iPhone 4S and a $16 mic. I edited it in Final Cut Pro and the whole thing maybe took me an hour from shooting to upload.

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Let’s Get Started

I have noticed in the past few months, that I really have a lot to say and I am only sharing bits and pieces with just a few people. I’m not so self absorbed to think that everyone wants to hear what I have to say. Heaven help us if I ever stumble across a good idea! But what if I did, but never shared it with anyone else?

The world has become too small with the internet and especially social media. Why not and least put it out there. If the idea is worthy, hopefully it will cause the change in someone’s life that positively affects the world.

Will I live up to the challenge? Can I share something meaningful to world? Will this just be another “project” that fizzles and dies?

Time will tell.Image

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